A short guide to help you when assessing prototypes for summer 2021. © OCR a summary of all the theories including ones on : representation, audience, media language and Industry . - This comprehensive delivery guide suggests approaches for teaching this unit and ideas for activities plus an example scheme of work. To determine the mark within the level, consider the following: Descriptor Award mark On the borderline of this level and the one below At bottom of level Just enough achievement on balance for this level - This guide suggests teaching and learning activities for this component. By clicking any link on this page you are giving your consent for us to, GCSE English Literature Digital Anthology. This factsheet focuses on Minecraft as a case study to explore media industries and audiences. Key Idea: How media forms target, reach and address audiences interpret and respond to them and how members of audiences become producers themselves. The way events, issues, individuals (including self-representation) and social groups (including social identity) are represented through processes of election and combination, The way the media through representation constructs versions of reality, The processes which lead media producers to make choices about how to represent events, issues, individuals and social groups, The effect of social and cultural context on representation, How and why stereotypes can be used positively and negatively, How and why particular social groups, in a national and global context, may be under-resented or misrepresented, How media representations convey values, attitudes and beliefs about the world and how these may be systematically reinforced across a wide range of media representations, How audiences respond to and interpret media representations, The way in which representations make claims about realism, The impact of industry contexts on the choices media producers make about how to reprint events, issues individuals and social groups, The effect of historical context on representations, How representations may invoke discourses and ideologies and position audiences, How audiences responses to and interpretations of media representations reflect social, cultural and historical circumstances, Theories of representation, including Hall, Theories of identity, including Gauntlett, Feminist theories, including Bell Hooks and Van Zoonen, Theories of gender performativity, including Butler, Theories around ethnicity and postcolonial theory including Gilroy, Key Idea: How the media industries' processes of production, distribution and circulation affect media forms and platforms, Processes of production, distribution and circulation by organisations, groups and individuals in a global context, The specialised and institutionalised nature of media production, distribution and circulation, The relationship of recent technological change and media production, distribution and circulation, The significants of patterns of ownership and control, including conglomerate ownership, vertical integration and diversification, The significance of economic facts, including commercial and not-for-profit public funding, to media industries and their products, How media organisations maintain, including through marketing, varieties of audiences nationally and globally, The regulatory framework of contemporary media in the UK, The impact of 'new' digital technologies on media regulation, including the role of individual producers, The impact of digitally convergent media platforms on media production, distribution and circulation, including individual producers, The role of regulation in global production, distribution and circulation, The effect of individual producers on media industries, Power and media industries, inching Curran and Seaton, Theories of regulation, including those of Livingstone and Lunt, Theories of cultural industries, including those of Hesmondhalgh. : How media forms target, reach and address audiences interpret and respond to them and how members of audiences become producers themselves. - This factsheet focuses on the popular morning radio show as a case study to explore media industries and audiences. The accompanying learner and teacher resources are in separate zip folders. Then check out the bonus theory post for 23 additional theories to really push your wider reading! To determine the level – start at the highest level and work down until you reach the level that matches the answer b. The following subject content outlines the knowledge and understanding that underpins the qualification. There is a separate zip folder containing student activity worksheets. Key Idea: Social, cultural, political, economic and historical contexts. document.write(year), We use cookies. How media products studied reflect their economic contexts through production, financial and technological opportunities and constraints. For the examined components, the will be assessed in relation to the revenant set media products as indicated. A factsheet looking at how theories studied are used in AS/A Level assessment. - This guide suggests approaches for each of the four cross-media options of the NEA component, along with preparatory activities. They develop critical thinking skills as they study the media in both global and historical contexts. The subject content will be assessed across all components. This presentation explains the changes for the summer 2021 assessments. - This guide suggests teaching and learning activities for this component. Then check out the A-level media studies revision guide, which can be downloaded for free by clicking here! A Level Media Studies Content Summary. A Level students who choose Contemporary Media Regulation are free to study any media texts, theories, case studies, debates and issues, providing they relate to four prompts listed in the Oxford Cambridge and RSA Examination Board (OCR) Unit Specification (p. 39). a summary of all the theories including ones on : representation, audience, media language and Industry . Our A Level in Media Studies encourages students to study the media in an academic context and apply the knowledge and understanding gained to their own media productions. The following subject content outlines the knowledge and understanding that underpins the qualification. Specification code: H409 Qualification number: 603/2339/5 There is a separate zip folder containing student activity worksheets and schemes of work. For the examined components, the will be assessed in relation to the revenant set media products as indicated. var today = new Date() The subject content will be assessed across all components. Key Idea: How the media through their forms, codes, conventions and techniques communicate meaning. This guide uses two versions of the Jungle Book film as a case study to explore media industries and audiences. How the different modes and language associated with different media forms communicate multiple meanings​, How the domination of elements of media language influence meaning, How developing technologies affect media language, The codes and conventions of media forms and products including the processes through which media language develops as a genre, The dynamic and historically relative nature of genre, The processes through which meanings are established through intertextuality, How audiences respond to and interpret the above aspects of media language, How genre conventions are socially and historically relative, dynamic and can be used in a hybrid way, The significance of challenging and/or subverting genre conventions, The significance of the varieties of ways in which intersexuality can be used in the media, The way media language incorporates viewpoints and ideologies.

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